the rituals

Rituals are simple sequences you can repeat without thinking. Start with the finish you want, choose the dose, then follow the steps.
Blow Style | The House of Blow

pick your finish
  • Smooth and polished
    Frizz control with velvet shine and natural movement.
  • Lift and body
    Root height with full lengths that stay soft.
  • Gloss and protection
    Humidity defence and a high-shine seal.
  • Reset and restore
    Deep care that leaves hair stronger and easier to style.
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quick dose guide
  • Fine hair
    Pea-size of cream. Light mist of spray. Small mousse ball.
  • Medium hair
    5-cent coin of cream. Even mist of spray. Golf-ball of mousse.
  • Thick or curly hair
    10-cent coin of cream, layer if needed. 2 to 3 passes of spray per section. Two golf-balls of mousse.

Use less first. Add more only where needed.

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core tools

Wide-tooth comb. Paddle or round brush. Dryer with nozzle. Tail comb for sectioning. Heat tools if finishing. Microfibre towel or cotton tee for blotting.

Ritual 1
Smooth Blow-Dry
Blow Style | The House of Blow

Products: THE SMOOTH, THE SEAL
Time: 10 to 15 minutes

  1. Towel blot to remove excess water.
  2. Work THE SMOOTH through mid-lengths to ends. Skim roots lightly. Comb through.
  3. Mist THE SEAL over sections. Comb to distribute.
  4. Blow-dry with nozzle, directing airflow down the shaft.
  5. Finish with a cool shot. Finger polish front pieces with a tip of THE SMOOTH.

Pro tips
Keep the dryer moving. Overheating creates frizz. Use tension at the brush for extra glass.

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Ritual 2
Air-Dry Smooth
Blow Style | The House of Blow

Products: THE SMOOTH
Time: 5 minutes hands-on

  1. Apply THE SMOOTH to damp hair.
  2. Comb to align. Twist or scrunch ends for your natural shape.
  3. Hands off while drying.
  4. Once dry, smooth flyaways with a pea-size of THE SMOOTH.

Pro tips
Do not touch while drying. Touch adds frizz.

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Ritual 3
Root Lift and Fullness
Blow Style | The House of Blow

Products: THE VOL, THE SEAL
Time: 10 to 15 minutes

  1. On damp hair, shake THE VOL and apply at roots, then pull through lengths.
  2. Rough-dry to 70 percent.
  3. Brush-blow sections for lift.
  4. Mist THE SEAL lightly and do a final pass with the dryer to set.

Pro tips
Blow roots against their fall. Clip a root lift while cooling for extra hold.

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Ritual 4
Day-Two Refresh
Blow Style | The House of Blow

Products: THE SEAL, THE SMOOTH
Time: 3 to 5 minutes

  1. Light mist of THE SEAL over mid-lengths to ends.
  2. Reactivate with dryer heat or a quick pass of irons.
  3. Finish with a fingertip of THE SMOOTH on ends and flyaways.

Pro tips
Focus product on the halo where frizz shows first. Avoid heavy application at the scalp.

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Ritual 5
Curl Define and Shine
Blow Style | The House of Blow

Products: THE SMOOTH, THE SEAL
Time: 8 to 12 minutes

  1. On damp hair, apply THE SMOOTH section by section.
  2. Comb, then finger coil or scrunch to set pattern.
  3. Diffuse on low or air-dry.
  4. Mist THE SEAL to lock in shape and add gloss.

Pro tips
Do not break the cast until hair is fully dry. Then soften with a small amount of THE SMOOTH.

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Ritual 6
Sleek Iron Finish
Blow Style | The House of Blow

Products: THE SMOOTH, THE SEAL
Time: 10 to 15 minutes

  1. Apply THE SMOOTH to clean, dry hair in a tiny dose.
  2. Mist THE SEAL and comb through.
  3. Glide irons in smooth, single passes.
  4. Tap ends with a rice-grain of THE SMOOTH for a clean edge.

Pro tips
Lower heat, slower pass. Shine improves when you keep passes to a minimum.

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Ritual 7
Deep Reset
Blow Style | The House of Blow

Products: THE RESET
Time: 5 to 10 minutes

  1. After shampoo, squeeze out water.
  2. Apply THE RESET root to tip, focusing on mid-lengths and ends.
  3. Comb through. Leave for 5 to 10 minutes.
  4. Rinse well. Style with your preferred ritual.

Pro tips
Make it weekly for coarse, coloured or stressed hair. Fortnightly for fine hair.

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simple sequences by hair type

Fine
THE VOL at roots. THE SMOOTH only on ends. THE SEAL as a light mist. Keep doses small.

Medium
Balanced doses of all three stylers. Layer THE SEAL last for humidity defence.

Thick or curly
Layer THE SMOOTH through sections. Diffuse or slow blow. Finish with THE SEAL for smooth gloss.

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troubleshooting

Looks greasy
You used too much. Shampoo, then halve your dose next time.

Still frizzing
Add THE SEAL before heat and do a final cool shot.

Falls flat
Add THE VOL at roots and rough-dry to 70 percent before brushing.

Ends feel dry
Micro-dose THE SMOOTH on dry ends and press with palms.

build your ritual

Smooth and polish
THE SMOOTH + THE SEAL

Lift and hold
THE VOL + THE SEAL

Hydrate and repair feel
THE RESET weekly, then style

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